Outbound / External Link Tracking with Google Tag Manager

Outbound / External Link Tracking with Google Tag Manager


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    Chris Swere

    Your video's are very well done, thank you. You have saved me a lot of time trying to figure this out on my own.

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    Loryn Cole

    Your tactic of using the preview mode to figure out how you should set up the filters just answered my past 2.5 hours of research. Genius! Keep up the good work 🙂

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    tuan anh le

    can you explaine when you use All Element (Click) and when you use Just Link (Link Click) in Trigger. I realize that with tracking a same outbound link, I choose All Element (instead of Just Link), the tag fired and tag assistant is showing green for GA but I don't see any events in real time in GA (same as Marek P). I then switch to Just Link and do the same as you do => events are showed in real time. Any idea???

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    Prince bhalani

    Hi,

    It's really great tutorial video series, I have one small query how to avoid tracking javascript from event action?? While I am placing External Link Tracking it's tracking everything I want to setup some URL which are external but don't want to track them.

    I want to track only selected external links.

    See screenshot: http://i68.tinypic.com/285tl1.jpg

    Waiting for your reply 🙂

    Thanks,
    Prince

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    Heaven Is For Eternity

    You are the Smartest Dude around the block brethren. I am a newbie; but learning very fast. I just opened a wordpress website and the SEO rating was immediately 66 percent unpon publishing. I checked the Links and I saw I had an astonishing 17 Outbound link. But the Only Outbound link I am aware of is the Link to my facebook page. So I am wondering where the other 16 outbound links comes from. How can I find their location from the dashboard and delete them from my website to prevent been bound from Google. The website is just a week old. I have tried getting pluggins to prevent further outbound linking; but cannot figure out how to remove the outbound links. Thanks !

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    darc1n

    This is not the best solution, because if you have some outbound link like an ad, with some get parameters which must contain your URL, then this method fires.

    Better practice if you have such outbound links to change trigger's Click URL fire operator to "does not start with" and the value field to your full URL, e.g. "http://example.com".

    Just make sure you use either with or without "www.".

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    ReviewsByJenny

    your GTM video series is really, really well done. you explain what, why and how very clearly. thanks so much!

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    Cesar Taveras

    Hi, If I am using a button in my website instead of a link (I believe the button is a php command) How can I set up this event in Google tag manager? I followed your tutorial but I don't think is working for my button event.

    Thanks,

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    Alessandra Donato

    Hey Julian! Thank you so much for you amazing videos. They have saved me time and time again. Your GTM training content is absolutely the best!

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    Moo na

    The results in GA are always Aggregated, is there a way to track referrals on an Individual level like in affiliate marketing programs ? Does GA 360 include this ? Thank you.

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    Bernie Disantis

    Thank you very much! Best walk-through tutorial I have seen for setting up outbound link tracking! Even though the Google Tag Manager interface has changed, I was still able to accomplish this! Thank you again!!!

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    prasanth dhanu

    Hi sir, If we add outbound link tracking on GTM means how do we find the information on Google analytics i e. in google analytics where we can saw the gtm tracking results?

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    Trevor Lyman

    Things seem to have changed in the tag manager. I'm not seeing the same variable page. Do we still need to worry about this step?

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    bhola prasad

    Hi Julian, You totally rocks. I learned a lot from you about GTM. But one thing I can't able to understand. Why does the event category in your video is showing "Outbound Link Click" and also "Outbound Link"? you choose category as " Outbound link" but it also showing "Outbound Link clicks" in the category section of the event report. Where does it come from? It feels a little bit confusing. Hope you have a great day Julian.

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    Anders K.

    Hi Julian
    Thank you for a great video.

    I have a question. When I use preview and debug mode, when I click on a outbound link, it fires 2 times? How come it does that?

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    Vladimir Ćuk

    Hi Julian. Did you ever have problems, where on test version set up of outbound or social media buttons event tracking, working like a charm, but when brought it on the live version of the website, trigger fires abnormally?

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    Claudia Cancelieri

    Hi,
    I would like to track a link, but this link is a system that is set up on the webpage. This system allows people to schedule classes. Can I even track it? I'm trying, but it's not working. Nothing has been fired…

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    Max Waldburg

    Hi Julien, I have been following your videos slightly obsessively over the last few weeks. I tried following the steps in this video many times – doing the exact same thing over and over – finally it has worked but I don't know why it didn't work before – can you explain this. Its extremely frustrating and to be honest I am loosing a little bit of faith in the GTM tool altogether… I would really appreciate you shedding some light on this. Keep up the good work.

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    Chris Birns

    Thanks so much for these videos.

    oddly these events display on Events (Last 30 min) in Google Analytics but do not display in behavior. Can't quite seem to solve this for myself

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    Toph

    Tag Manager has changed alot since this post. I can't seem to find a way to select "click url" in the "fire on" section. The only option is "element url" and a few others then "custom" when I click custom I still can't find the click url. Thoughts?

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    Алексей Воробьёв

    Thank you! Your method works fine.
    Don't you know why the variable {{Page Hostname}} does not work instead of specifying custom domain directly in condition?
    It seems it contains the same value as the domain, but it did not work (

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    Chloe Ding

    does this tracking help an external link opens up a new window? Since the link opens up a new window, technically the visitor hasn't left our website, right? Will this tracking still work in situation like that?

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    Slidebird Webstories

    hey nice tutorial… is it possible to import the tracking also in adwords like you did it in analytivs?

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    Yana Kuneva

    I love you man!!!! After reading hundreds of guides, tutorials and watching videos I finally got it right. Thanks for this video.

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    Heather Broster

    Hi Julian, thanks for the video. While I managed to get outbound link tracking to work, GA displays about half of the Event Actions as "undefined". Do you know why this might be?

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    Vivian H. Schrijver

    Man…. I wish I could hug you! I have been trying to figure out my way in Google Analytics and Google Tag Manager, how to connect these and track events, and I wouldn't have done it without your videos! so Easy to understand and guided. You rock!!

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    Mark Willis

    I'm so stuck with making the event appear in Analytics. As far as I can see I've done it right, but it's not working. I cannot find an updated version of this anywhere. :-/
    EDIT: I managed to sort it! There are a few changes to the GTM interface which got a little confusing, but it's all there.

    Really great video, I may make an updated version myself now! 🙂

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    Soumadip Ghosh

    I configured outbound links tracking event in Google analytics through Google tag manager for one of my client's website to do data analysis. Last day suddenly I found some outbound traffic with the name of "JavaScript:void(0)" and "undefined" recorded in event section by Google analytics. What are these two terms means actually. Is that an error, shall I need to fix it? Or any thing else? please help me to understand that matter.

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    Michael Davies

    Great tutorial. I've been trying to learn how to do this forever. This is the only video I've found that actually works. Great job.

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    Caroline Hill

    Really helpful thanks – the tag manager has a few changes since this video was produced but there was enough info in the video to still successfully set up

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    Yiannis

    Although the GTM interface has slightly changed since the time this video was published you can easily follow the instructions on this really great tutorial.

    I have an issue with character encoding, event label on Google Analytics report returns not encoded Greek characters such us /%CE%BA%CE%BF%CF%81%CF%8E%CE%BD%CE%B7/ instead of /κορώνη/ which is the correct page path. When i preview my website with GTM i see the same, so i guess its not an issue with the tutorial but a GTM limitation with characters other than Greek, which could be kind of strange on the other hand…

    Does anyone else with non English characters on website's URL has the same problem?

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    Grégoire Landreau

    Hi Julian,
    You really make super great tutorials! thank you for that!
    is there any updated version of this tuto?
    cheers, Greg

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